Placefirst Launches Second Phase of Award-Winning Homes in Morecambe

IMAGE ABOVE: West End One, the first phase of Placefirst’s transformation of empty homes in Morecambe’s West End.

 

Placefirst, the Manchester based Build-To-Rent developer, is set to launch 59 new homes at West End, the second phase of its £10m award-winning transformation of empty homes in the historic West End of Morecambe.

With homes ranging from five-bedroom houses to one-bedroom apartments, the developer will be holding a launch event across the weekend of 16th – 17th February where members of the public and prospective residents will be able to visit three show homes and reserve their new home. Opening times over the launch weekend are:

Saturday 16th February: 10am to 4pm

Sunday 17th February: 10am to 3pm

Located within a short walk of Morecambe’s famous promenade, West End Two follows on from the adjacent West End One, a development of 51 townhouses and apartments that was voted the UK’s Best Residential Refurbishment Project at the 2017 Sunday Times British Homes Awards.

The new homes at West End Two have been created through innovative remodelling of large Victorian properties, resulting in a bespoke collection of houses, duplexes and apartments built to appeal to a wide variety of households. The homes have been built by Placefirst’s in-house contractor, Placefirst Construction, and management of the development will be carried out by Placefirst’s Resident Services team.

IMAGE ABOVE: A typical interior of a two-bedroom apartment at West End One.

 

With rents launching from £540 – £884 per calendar month with no third-party letting agent fees, West End Two will offer best in class accommodation for households looking for a better rental experience. Residents at all Placefirst developments are asked to sign a Neighbourhood Pledge as part of the company’s commitment to improving standards in the private rental sector.

Victoria Hoare, Head of Resident Services at Placefirst, said: “West End One has demonstrated the clear need for high quality, professionally managed rental properties in Morecambe. Since its completion in October 2016 the development has been fully let and we continue to receive regular enquiries for the homes. West End Two is building on that success, offering the same high standards of accommodation within the historic envelope of these grand Victorian properties.

“The Placefirst team work tirelessly to ensure our residents have a great home, backed up by secure tenures and a best in class landlord service. We design, build and maintain all our developments and aim to provide a level of service that makes our residents feel secure, valued and respected.”

“We are proud of our award-winning track record in Build-to-Rent communities and I would urge anyone looking for a better rental experience to come along to our launch weekend and see for themselves the quality of the new homes on offer.”

Councillor Janice Hanson, Cabinet member with responsibility for planning and regeneration, said: “Following on from the excellent work by Placefirst on the award-winning flagship West End One scheme, the completion of the second phase of work to transform empty properties into homes for all types of households, and encourage people to live and invest in the West End is fantastic news for the town.”

Placefirst expect the first homes to be ready to move into from April 2019, with full completion anticipated by Autumn.

West End Two is located off Regent Road between Chatsworth Road and Balmoral Road. Anyone interested in attending the launch event can contact Placefirst on 03300 581 905 for further details or, alternatively, head to 53 Balmoral Road between 16th-17th February where the Placefirst team will be on hand to show visitors round three show homes and take any enquiries.

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Placefirst Submit Plans for First New-Build Homes at Award Winning Welsh Streets Development

The award-winning regeneration of The Welsh Streets took another step forward this week as Placefirst submitted plans for 52 new-build homes as part of the ongoing transformation of Victorian terraced streets.

Under plans submitted to Liverpool City Council this week, the latest £8m proposal is set to deliver a mix of 1/2/3/4-bedroom houses as part of a wider 299 home masterplan that includes the comprehensive refurbishment of over 300 Victorian terraced properties.

The newly built homes, located on Voelas Street, South Street and Wynnstay Street, will occupy a mix of longstanding vacant sites and areas where refurbishment has not been possible. Once delivered, the new homes will stitch together the historic street pattern of The Welsh Streets and transform South Street, a key pedestrian route currently characterised by blank gable walls.

The new homes have been designed to create a modern, complimentary contrast with the Victorian terraces and use a palette of materials that ensure a consistent streetscape design across The Welsh Streets. Similar to the refurbished properties, the new homes will have access to attractive landscaped communal avenues which are replacing traditional yards and alleys typically associated with terraced housing.

IMAGE ABOVE: A computer generated image of the proposed homes on South Street.

 

Proposals for the new-build homes were shared with the local community and senior council officers at a public consultation event held at Placefirst’s marketing suite on 14th December 2018.

Subject to planning approval and enabling works, Placefirst aim to commence construction by Summer 2019, working with in-house contractor, Placefirst Construction.

David Smith-Milne, Managing Director of Placefirst commented:

“These new designs for Welsh Streets will make a great contribution to the ongoing regeneration of this historic neighbourhood, and offer even more people a genuine alternative to volume housebuilder solutions that are increasingly homogenous and devoid of any genuine placemaking.

At a time when Build-to-Rent is largely characterised by small, urban apartments aimed at the young, and ownership starter-homes offer little other that small, identikit houses disconnected from established communities, Placefirst are creating aspirational, larger and architecturally exciting homes and leading the way in housing can be exciting and interesting once again.

Families with children make up the largest section of the private rented sector, yet very few are benefitting from the market clamour to Build-to-Rent. We are proud of our award-winning track record in Build-to-Rent communities and these new properties will offer long-term and secure residencies for their new occupiers when they become available in early 2020.”

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Placefirst submit plans for Sunderland Build-to-Rent Community

Award-winning build-to-rent developer, Placefirst, has submitted a planning application that aims to deliver 116 purpose-built homes on a former primary school site in Hetton-le-Hole, Sunderland.

Under plans submitted to Sunderland City Council last week, Placefirst are proposing to redevelop the former Easington Lane primary school site that has remained vacant since the school was relocated in 2006. Plans for the new homes include a mix of house-types including bungalows, mews homes and townhouses that will appeal to households of all sizes.

Properties will range from two to four-bedroom homes, and will be complimented by high-quality public realm, including a new children’s play area and a range of shared landscaped courtyard gardens overlooked by the new homes.

IMAGE ABOVE: A computer generated image of the proposed homes NB. images subject to design development.

 

Proposals for the new homes were shared with the local community and ward members at a public consultation event at the Easington Lane Community Access Point on 19th October 2018.

Subject to planning approval and enabling works, Placefirst aim to commence construction in early 2019, working with in-house contractor, Placefirst Construction. The site in Hetton-le-Hole will be Placefirst’s second family build-to-rent community in the North East, following on from The Green in Hartlepool that is delivering 94 homes around a new urban park.

David Smith-Milne, Managing Director of Placefirst commented: “The proposals for Hetton-le-Hole represent our first new-build rental community in the North-East, following on from the success of The Green in Hartlepool, which has transformed over 200 empty homes into a range of family homes centred around a new park managed by our team.

“Through Placefirst’s build-to-rent approach our residents are at the forefront of everything we do – we think long-term about the places we create and do as much as we can to build homes in an attractive, professionally managed setting where our residents enjoy living.

“More families are renting than ever before and the need for a reliable, quality offer has never been greater. Our homes offer a genuine, high-quality alternative for working families priced out of the housing market, or who prefer to the flexibility of renting.”

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Placefirst submits planning application for first new-build rental community.

Placefirst, the award-winning build-to-rent developer, has submitted a planning application that could transform a long-term vacant site into a new, purpose-built rental community of 113 family homes.

Under proposals submitted to Sheffield City Council last week, Placefirst propose a mix of three and four-bedroom family homes off Skye Edge Avenue. The site, located on a prominent position overlooking Sheffield city centre, has previously been awaiting redevelopment since 2005.

The plans for the new homes were shared with the local community and ward members at a public consultation event at the Skye Edge social centre on 14th September 2018.

Subject to planning approval and enabling works, Placefirst aim to commence construction in early 2019, working with in-house contractor, Placefirst Construction.

David Smith-Milne, Managing Director of Placefirst commented:

The homes proposed for Skye Edge will set a new benchmark in private renting for the families of Sheffield. Through our build-to-rent approach not only will we create best-in-class homes, we will compliment those homes with professionally managed outdoor spaces where neighbours can socialise and a community can flourish.

More families are renting than ever before and the need for a reliable, quality offer has never been greater. Our homes offer a genuine, high-quality alternative for working families priced out of the housing market, or who prefer to the flexibility of renting.

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New Homes and Urban Park nearing completion at The Green, Hartlepool

Dozens of applications have been flooding in from residents looking to rent new homes within the multi-million-pound redevelopment of The Green, in Hartlepool.

Phase two of the build is progressing quickly, which will see specialist residential developer, Placefirst, providing more than 80 quality, long-term one, two and three-bedroom rental homes for the Hartlepool market by late spring.

Managing director, David Smith-Milne, said: “We had a fantastic response to the launch of The Green last May, with the first release of homes being reserved within days. All the homes are now fully occupied and provide ‘best-in-class’ rental housing for the people of Hartlepool.

What is really exciting is that we’re already seeing people sign up to reserve properties being transformed as part of phase two. They’ve been able to watch their new home being created before their very eyes.

Turning rental houses into genuine, long-term homes is at the heart of Placefirst’s approach, which is why the firm is one of the very few landlords that allow pets.

David said: “An aspect of regular feedback we receive from our residents is how appreciative they are that we accept pets. As a dog owner myself, I would hate to think I wouldn’t be able to move into a beautiful new property because of my pet, so we wanted to make sure this wasn’t an issue for Placefirst residents.”

The Placefirst team has been working hard throughout the winter to ensure that the latest properties, a selection of two-bedroom homes for rent, are available ahead of schedule.

David said: “The reason so many people have been contacting us to reserve their property before the building work was finished, is thanks to our ability to tailor homes to meet the specific requirements of the people who are going to live in them.

As a Placefirst resident you can pick your own kitchens, colour schemes and if you have a special request we will do whatever we can to accommodate it. This kind of customisation is usually limited to home owners buying a new property, but we want our residents to see this as their home for many years to come, and personalising their new house is very much a part of that.

Phase two will see a series of structural alterations taking place within the properties, including restructuring walls to make the homes bigger, brighter and lighter. In some cases, extensions are being added at the rear to create large, open plan living downstairs, with spacious additional bedrooms upstairs.

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Placefirst confirm second phase of award winning Morecambe homes

Specialist build-to-rent developer Placefirst is set to start work on a £5m scheme that will transform long-term empty properties in the historic West End of Morecambe.

West End Two will be a collection of townhouses, duplexes and apartments created through the refurbishment and remodeling of 23 former guesthouses. The scheme follows on from West End One which on 21 September 2017 won Best Conversion/Refurbishment at The Sunday Times British Homes Awards.

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Demolition of empty homes paves way for exciting housing regeneration project

Manchester based build-to-rent developer PlaceFirst has begun the demolition of empty terraced properties at a key regeneration site on the edge of Hartlepool town centre.

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Placefirst starts work on scheme to transform empty guesthouses in Morecambe, Lancashire

£5.5m project will create affordable, energy efficient homes for rent

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